Having choices is important in investing. We believe investors’ plans should change as their lifestyles and needs do. Through Raymond James, investors are offered an extensive array of investment alternatives and services.

+ Asset Allocation

Understanding Your True Asset Mix

Over the past 20 years, asset allocation has increasingly become the foundation of individual as well as institutional investment portfolios. Yet, while many people are familiar with the concept, not all fully understand what it means to them and their investments.

Asset allocation entails exchanging the potential to reap a higher return – and the risk of taking an equally dramatic loss – for the likelihood of generating a more consistent, positive return over the long term.

The general idea is that instead of devoting the bulk of your assets to a particular sector or even one specific investment, you choose different types of investments. Underlying this decision is the assumption that each asset class will react somewhat differently to a given event. For example, if interest rates rise, some asset classes should, as a whole, increase in value. Conversely, the value of some of your investments will tend to decline in the same environment – but should flourish when rates drop.

Basic Asset Class Depending on your appetite for risk, the economic environment, your specific investment objectives and other factors, your portfolio might include some or all of the following:

  • Cash and cash equivalents
  • U.S. equities
  • Non-U.S. equities
  • Fixed income
  • Real estate
  • Alternative investments

If you’re primarily interested in securing a regular income, your portfolio may be heavily weighted toward fixed income. If you’re more focused on long-term appreciation, some balance of equities and other growth-oriented investments may form the core of your portfolio.

Diving Deeper While the overall concept of asset allocation is fairly straightforward, determining precisely how your assets are allocated is typically more complicated. That’s because most portfolios include some sort of packaged investment products that are themselves divided among asset categories.

For example, while some mutual funds may fundamentally represent a single asset class (e.g., stocks), many others combine several types of securities. In addition, mutual fund managers must also typically allocate some of their funds’ holdings to cash or cash equivalent investments to meet daily redemptions from shareholders and pay the expenses of operating and managing the funds.

To truly understand your overall portfolio allocation, you and your advisor must not only look at individual asset classes, but assess the components of the mutual funds you own. That involves breaking packaged investments down to their individual holdings, or “x-raying” and assessing each to see what’s inside, as shown in the graphic above.

Finding the Right Mix

By looking deeper into the actual holdings within a mutual fund or other packaged investment, you and your advisor may determine that your oerall allocation should be adjusted. For instance, a balanced fund may hold both fixed income and equities, with the equity portion including both domestic and international securities.

If you already have direct investments in companies operating in a country that is represented within the fund, you might consider adjusting your holdings to lessen your overall exposure to that particular country.

Your advisor can help you understand your portfolio’s true allocation by examining all of your assets and the vehicles in which they are held. Combining that knowledge with an understanding of your investment objectives and risk tolerance, he or she can then make recommendations to ensure your portfolio stays in line with your investing goals.

While prudent asset allocation of portfolio holdings cannot fully protect investors, economic conditions historically tend to affect dissimilar markets in different ways. And as a consequence, understanding asset allocation – and ensuring an appropriate mix of assets within your personal portfolio – is a solid strategy for balancing the risks of investing with the potential rewards.

Learn More: Asset Allocation

Investors should carefully consider the investment objectives, risks, charges and expenses of mutual funds before investing. The prospectus contains this and other information about mutual funds. The prospectus is available from your financial advisor and should be read carefully before investing.

Asset allocation does not ensure a profit or protect against a loss. Investing involves risk and investors may incur a profit or a loss. There is an inverse relationship between interest rate movements and fixed income prices. Generally, when interest rates rise, fixed income prices fall and when interest rates fall, fixed income prices rise. International investing involves special risks, including currency fluctuations, different financial accounting standards, and possible political and economic volatility. Declines in the value of real estate, economic conditions, property taxes, tax laws and interest rates all present potential risks to real estate investments. Alternative investments involve specific risks that may be greater than those associated with traditional investments and may be offered only to clients who meet specific suitability requirements, including minimum-net-worth tests.This information is not a complete summary or statement of all available data necessary for making an investment decision. Investing involves risk and investors may incur a profit or a loss. You should discuss any tax matters with the appropriate professional.

+ Asset Management

The Snow Financial Group team offers full-service asset management for clients who prefer to utilize the skills and expertise of professional money managers.

Asset Management Services – Personal asset management of individual portfolios by professional asset managers is now available to most investors. The advantages are that the manager understands the objectives of the investor and focuses all of his or her working day on the selection of investments for and the subsequent monitoring of client portfolios.

Eagle Asset Management – Eagle Asset Management provides institutional and individual investors with a broad array of separately managed account and mutual fund products designed to meet long-term goals. Founded in 1976, Eagle was built on the cornerstones of intelligence, experience and conviction that we believe clients expect from their investment managers.

Eagle Boston Investment Management – Eagle Boston Investment Management – specializes in small-capitalization investment management and currently manages in excess of $700 million for institutions and high-net-worth individuals. Organized in April 1992, Eagle Boston is a wholly owned subsidiary of Eagle Asset Management.

Freedom Account – Freedom Accounts make choosing your portfolio strategy easy. Our comprehensive, four-step process helps match your unique goals and risk tolerance with an asset allocation model that’s right for you – from capital protection to asset growth. Visit to learn more.

*Eagle Asset Management is a subsidiary of Raymond James Financial. Small cap investing involves greater risks and is not suitable for all investors.

+ Business Consulting

Snow Financial Group has over 20+ years financial planning experience working with businesses of all sizes. As an entrepreneur himself, Paul understands the process of creating a business model for success. Our team works directly with entrepreneurs and companies at all stages of the business life cycle from business concept and idea to overall business development and operation. We have an experienced team of professionals who come together to develop business plans, financial projections, revenue acceleration, cash conservations, performance monitoring, and team management.

Our consulting team works with successful business owners to develop a plan for business acquisition or transition.

+ Financial Planning

A Philosophy Centered on Client Relationships When Raymond James was founded in 1962, it did not follow the path of its peers – a transaction-oriented style of business based simply on “selling” investments. Instead, the firm’s founder, Robert A. James, stressed the importance of counseling individual clients, understanding their needs and concerns, and building customized financial plans.

Today, Raymond James financial advisors continue to embrace this philosophy, encouraging our clients to focus on long-term investing and develop diversified portfolios. Our objective was – and still is – to help people plan for life.

Remaining sensitive to the changing needs of our clients, we keep a watchful eye on today’s complex financial marketplace. And we offer a comprehensive selection of investment alternatives to help meet clients’ evolving needs. Raymond James is also a leader in providing fee-based alternatives to traditional commission transactions, with experience in fee-based planning since the late 1960s.*

Yet, with all of its innovation, Raymond James’ founding premise remains unchanged. That’s why we are dedicated to providing clients with complete financial planning services and personalized, professional assistance. Simply put, we believe our business is people and their financial well-being … and we are committed to our clients’ success.

Planning: The Key to Financial Success In life, we pass through several phases, each with different financial requirements. For example, the financial needs of a young married couple are not the same as those of a retired couple. That is why continuous, long-term planning is essential. Typically, there are three basic financial steps most people take in life. They include:

  • Wealth accumulation – the building of a solid, diversified financial foundation from which to expand over time. During this phase, allocation of money for a home, investments, life insurance and educational expenses is coordinated with tax planning strategies to ensure that current and future income is utilized effectively.
  • Wealth conservation – the inclusion of a variety of investment strategies and further diversification, designed to preserve and invest assets to help ensure adequate funds for current living expenses and future retirement needs.
  • Wealth distribution – the proper allocation of assets to heirs. Good estate planning should provide for the orderly transfer of assets while avoiding unnecessary tax burdens.

In addition to the complexities and changing priorities that occur over a lifetime, a financial plan also is affected by fluctuating economic conditions, taxes and inheritance laws. We have the expertise to thoughtfully design a plan with your circumstances in mind, helping you develop a long-term financial strategy for your individual needs.

The Raymond James Advantage As financial advisors with Raymond James, we possess the necessary tools to guide you through every step of the financial planning process, including:

  • Helping you define specific financial goals by reviewing your financial situation in depth, taking into account your income, assets and liabilities, current portfolio, risk tolerance and investment time horizon.
  • Offering you flexible account options, including traditional investment accounts or a variety of fee-based alternatives that feature quarterly fees and low or no transaction costs
  • Helping with the paperwork that often accompanies investing
  • Accessing and evaluating up-to-the-minute market data, research reports and other economic and financial information
  • Using computer-generated models to show you how asset allocation and investment diversification may enhance your portfolio, as well as how much time you may need to accumulate a specific amount of money for retirement and other purposes
  • Offering you a variety of investment alternatives and services to meet your needs – including retirement, education, tax and estate planning, stocks, bonds, load and no-load mutual funds, CDs, insurance, annuities, trust services, asset management and banking services
  • Working with your other professional advisors, such as attorneys and tax specialists, to help ensure coordination in all areas of your financial life
  • Meeting with you on a regular basis to evaluate the performance of your investments and to make sure that they’re in line with your goals

Service That Extends Beyond Financial Planning Confidentiality is a top priority in our client relationships. We appreciate the trust our clients place in us and never take that trust for granted. Naturally, any business we conduct is held in strict confidence – just as you would expect from your physician, attorney or any other professional. We provide objective information and unbiased guidance. Because we are not required to sell specific products, we have the freedom to help you select the investments that are right for you. Sound investment decisions are based on facts and careful research, not emotions. However, we know it’s not always easy to make sensible choices, especially in a fluctuating market. We can help you employ disciplined, long-term strategies that help hedge against short-term market swings. Together, we’ll establish reasonable investment goals – and stick to them.

Now is the Time to Make it Happen The decision to begin the financial planning process should not be taken lightly, nor should it be put off. The earlier your plan begins, the greater the potential for rewards.

Raymond James has always been a leader in financial planning services. As financial advisors within the firm, we remain committed to its ideals – unwavering integrity, innovation, quality and, above all, outstanding client service. In a fee-based account clients pay a quarterly fee, based on the level of assets in the account, for the services of a financial advisor as part of an advisory relationship. In deciding to pay a fee rather than commissions, clients should understand that the fee may be higher than a commission alternative during periods of lower trading. Advisory fees are in addition to the internal expenses charged by mutual funds and other investment company securities. To the extent that clients intend to hold these securities, the internal expenses should be included when evaluating the costs of a fee-based account. Clients should periodically re-evaluate whether the use of an asset-based fee continues to be appropriate in servicing their needs. A list of additional considerations, as well as the fee schedule, is available in the firm’s Form ADV Part II as well as the client agreement. Diversification does not guarantee a profit or protect against losses. Investing involves risks including the potential for loss of capital.

+ Retirement Planning

Whether you are early in your career, actively contemplating retirement or already retired, we can help ensure you have the resources you need for the retirement lifestyle you want. Our team offers a comprehensive range of retirement planning services, savings options that permit both tax-deductible contributions and tax-deferred earnings, and a dedicated and knowledgeable staff to help with planning your retirement.In addition, we can assist you in developing your overall financial plan to achieve specific goals through targeted tools including 401(k) plans, traditional IRAs and Roth IRAs.

Plans for Individuals • Individual Retirement Accounts (IRA)Making the Right Distribution DecisionRetirement Planning Calculator

Plans for Businesses • The 401(k): Building Financial SecurityQualified Retirement PlansSimplified Employee Pension (SEP) Plan

+ College Planning

Exploring the Various Ways of funding a College Education Before your child was even born, you were planning. What will we name him? What color should we paint her room? What is the best childcare alternative?

But with all the demands and decisions that new parents face, one important aspect is often unintentionally overlooked in those early stages – college. However, with tuition rates rising, it should be at the top of every parent’s planning list ... no matter what the child’s age.

What’s more, saving for a child’s education doesn’t necessarily have to rest entirely with parents. With the flexibility and convenience of today’s savings plans, many alternatives make good sense for grandparents, aunts and uncles, other family members and friends.

You have big dreams for the child in your life. Don’t let a lack of planning sidetrack those aspirations. As Raymond James financial advisors, we’re here to assist. Our knowledge and professional guidance can help you give your child the opportunity for the bright future he or she deserves.

Start Planning Today Although it is best to start the college investment process when your child is young, it is never too late to begin. No matter your child’s age, what’s important is that you plan now. It is easy to put off thinking about these expenses, hoping that your child will receive scholarships or financial aid. But don’t count on them. While these awards do help with college funding, they are not guaranteed, not always comprehensive and not available to everyone.

Investing for a Younger Child’s Education If your child is young, then time is on your side. Because you’ll have plenty of time, you may be able to invest less money now and, thanks to the potential impact of compounding returns, let your savings do much of the work for you.

Investing for an Older Child’s Education Don’t panic if your child is already in high school. While you may need to invest more money in a shorter time frame, you should still be able to afford at least a portion of college costs.

Take a close look at options without specific contribution limits, as they may be more appropriate for you now.

Also, talk to your child about specific goals. What schools is he or she interested in? Is college an option or does your child have his or her sights set on a vocational school? Some plans limit the beneficiary’s choices, so it is important to understand your child’s expectations.

Which Plan is Right for You? With many new college savings alternatives available, it is critical to choose the one that’s appropriate for you. Selecting the wrong plan – or not investing properly within the right one – can prohibit you from maximizing your savings. However, with the help of our experienced guidance, choosing the right alternative can be easy.

What to Consider Before Selecting A Plan:

  • What are the tax benefits?
  • Who controls the funds?
  • How much risk is involved?
  • Are there contribution limits that may hinder your ability to meet savings goals?
  • Are large contributions subject to gift taxes?
  • What investment options are available?

Learn more: College Planning

+ 401K

Many small business owners are concerned about retirement, both for themselves and for their employees. Often, the issue isn’t whether to implement a retirement plan but how to choose the one that will work best. This web page is designed to help you decide which profit sharing plan is right for your business by comparing the most popular types available, including:

  • Traditional profit sharing plans
  • Age-weighted and new comparability profit sharing plans
  • 401(k) plans and structures.

Additional Information: Understanding 401(k) and profit sharing solutions

+ Freedom Account

Industry-leading approaches to investment management and risk analysis.

These mutual-fund, ETF and Unified Managed Account wrap programs provide institutional-quality investments with no traditional sales charges or transaction charges, just a simple, asset-based fee. Your portfolio is constantly monitored and rebalanced annually.

Visit to learn more.

What Else You Should Know About Fee-Based Accounts?

Further information on the funds selected for the Freedom Portfolios is available by prospectus, which can be obtained through your financial advisor. Investors should carefully consider the investment objectives, risks, charges and expenses of the Freedom Portfolios before investing. The prospectus contains this and other information about the funds and should be read carefully before investing.

+ Tax Planning

Tax planning is an important component for your overall financial plan. Careful planning throughout the year can assist you in reducing the taxes you pay – as well as help you achieve your financial goals. The following provides an overview of tax rates, credits, deductions and related considerations that may apply to you.

Tax planning should not be done in isolation, but instead should be driven by your overall financial goals and integrated with your total financial plan. By developing and implementing appropriate strategies to lessen or shift current and future tax liabilities, you can improve your prospects of meeting long- and short-term objectives. For example, accurately projecting your income taxes can help you determine the cash flow available to you in the coming year.

Keep in mind that tax laws are often complex and frequently change. As a consequence, you should consult your tax advisor before making investment and tax decisions.